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Using A.I. to build a better human

Using A.I. to build a better human

In today’s world, the concept of Artificial Intelligence is becoming more widely accepted in a variety of industries—healthcare, agriculture, retail and what might be surprising to some—the world of sports. In the YouTube Originals Series “The Age of AI: Using AI to build a better human” Season 1, Episode 3 (linked below), Robert Downey Jr. discusses how this technology is…
July 27, 2020

Women in Wheels

Who runs the world? In the world of motorsports, particularly NASCAR, that answer may not be what you think. For years the sport was heralded as an avenue dominated by men. This could, in part, be assumed by the predominately large number of male drivers and team owners, as well as many male executives in C-suite positions within the industry.…
May 8, 2020

Richard Childress Racing Fuels Fundraiser to Save Injured Kids

Last week, RCR participated in the NASCARnival night at Victory Junction to benefit Victory Junction and the Childress Institute for Pediatric Trauma. Special thanks to Richard Childress, our drivers, pit crews and sponsors for making the event a memorable day for all involved! 
August 6, 2019

RCR Partnerships Provide Unprecedented Access

At Richard Childress Racing, we provide unparalleled behind-the-scenes access to our partners at the track. Between meet-and-greets with drivers and Richard Childress, tours of the garage and haulers, VIP access to the Driver/Crew Chief Meeting and seats on top of the pit box for the race, RCR can provide you and your corporate guests a full day of once-in-a-lifetime memories.…
April 3, 2019
Beyond the Number: The Business Significance of the No. 8

Beyond the Number: The Business Significance of the No. 8

2019 will serve as a monumental season for Richard Childress Racing.  In addition to celebrating the organization’s 50th anniversary of competing at the highest level of American motorsports, RCR will re-introduce one of the iconic numbers in the history of the sport, the No. 8. The No. 8 has a deeply-rooted history in NASCAR and can be traced back to…
January 31, 2019