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Beyond the Number: The Business Significance of the No. 8

Beyond the Number: The Business Significance of the No. 8

2019 will serve as a monumental season for Richard Childress Racing.  In addition to celebrating the organization’s 50th anniversary of competing at the highest level of American motorsports, RCR will re-introduce one of the iconic numbers in the history of the sport, the No. 8. The No. 8 has a deeply-rooted history in NASCAR and can be traced back to…